JCPenney Sales Dip After Changes in Marketing, Pricing
5 (313) In stock
![](https://business.time.com/wp-content/uploads/sites/2/2012/05/pennys1.jpg?w=600)
The new JCPenney sounds so appealing on paper. So far, though, the reaction among consumers to the newly made-over JCPenney is that there's not much need to show up at the stores at all.
![](https://assets.bwbx.io/images/users/iqjWHBFdfxIU/ih4tfkxUWs64/v1/-1x-1.jpg)
JCPenney to Start Selling Some Items for One Cent - Penney Days
![](https://business.time.com/wp-content/uploads/sites/2/2012/05/pennys1.jpg?w=600)
JCPenney Sales Dip After Changes in Marketing, Pricing
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